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Just for
the fun of it

We are Anna and Iloi, the founders of MaaBoo.

The idea for the brand was conceived while lying on a sand dune on a Greek island, on a hot August day.

It sounded promising so we started the label in 2013, just for the fun of it.

It soon evolved into an authentic swimwear brand offering a wide range of fits and shapes, respecting and celebrating the multiple facets of the female form.

Learn about our story

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advice?

We are here to answer your questions, recommend products to suit your needs, or help with fit and sizing.

Just pick a time that suits your schedule and we’ll jump on a video call. We’ll be happy to help.

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